Tuesday, May 12, 2009

A New Look

The most visible change in the new campaignlogic is how it looks, and how you navigate and use the system. This is not the first time we have changed the look and feel of campaignlogic. Some of our original users from 2000 will recognize the first look and feel we developed (see below). It was used for a couple of years, but we very quickly outgrew the popup window approach as well as the heavy use of graphics (every one of those letters in the address book is an image).



In early 2003 to tie in with the addition of adding print and SMS campaigns to campaignlogic, we created a new look and feel. This look and feel is still in use today, although we have added a lot of features and functionality to it.. such as forms, automation, multi page campaigns and much more.



For our third redesign, we looked to outside experts to assist us in developing a new look and feel. We decided on the team at OnWired, a very skilled group of user interface and application designers who are also great to work with and highly responsive.

Over a few months, and many many revisions, we developed what we feel is a highly functional and very intuitive look and feel for the new campaignlogic. While the new look and feel is still undergoing some fine tuning and tweaks as we continue to build out the functionality, we figured it was time to share it and give you a few glimpses at some of the things in store for the new campaignlogic....

Note: these are only sample pages, clicking through will show working layouts

Mike

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